Video Transcription
Mike Mann:
Okay, guys, we’re live again. And we’re gonna have some guests in a few minutes. Thank you for joining me. Livestream number 17 or 18. I have Shira Lazar: coming and Graylin Swilly Woods coming. Shira is a Canadian broadcast star, actress, writer.
Mike Mann:
Graylin is a community activist and a community promoter and helped run a bunch of great things in the city of Miami. And they’re gonna be joining me soon. Hopefully everybody can see me. Yes, Otar’s here.
Mike Mann:
So I’m gonna start today doing live domain name training and add guests as we move along. So just give me one second here. If you guys have any great .com domains, please add them to the little dashboard here.
Mike Mann:
Don’t add crappy ones. If you add good ones, I’ll praise them. But I have my own list as well that I’ll work from. Just give me one second to pull it up. Thank you. Um.
Mike Mann:
One more sec here. See, the first domain I have here is mindfulmovies .com. So let’s see if that one has any value. I’m going to share my screen, and I’ll let you guys look at Google. Thank you. OK, so we’re going to try mindful movies.
Mike Mann:
Again, Google is going to make it as hard as possible for us to use their algorithm because they’re a monopoly and they really just want me to see ads all day. So they’re going to make me drive through here.
Mike Mann:
So in any event, the first thing we need to do is spell it correctly. They helped me fix that, which is appreciated. And then the issue is, what does it mean? Disambiguate it. What in the world does mindful movies mean to society and to the economy?
Mike Mann:
The next thing is, we’re going to look at the breadth. And the next thing, we’re going to look at the depth. And that’s going to help us come up with an appraisal. Usually, I have a bunch more tools on the background.
Mike Mann:
But since we’re doing a cursory evaluation here online, we’re going to just use Google. This is the only tool that all of us have in common to use. So I’m going to do that. And I’m going to add Shira in one minute after that.
Mike Mann:
Then I’m going to add Graylin after that. And then we’re going to do more live domain training. You can read about Shira and Graylin on my wall in various places. I recommend you do because they’re both super exciting and smart, interesting guests like I always have.
Mike Mann:
So I’m extremely excited about that. Not so excited about appraising this domain. But I’m going to do it anyway, quickly. So in any event, what does it mean? It means people like these mindful movies for smart people, I guess.
Mike Mann:
Let’s see if it has any logos, slogans, banners, sides of any trucks. Doesn’t look that exciting. There’s a lot of mindful movies. But it’s actually not a brand name for anything. We kind of know what it means now.
Mike Mann:
So the question is, what is the breadth of it first? It has a few things going on here, some likes. But it’s just not a critical name. Nobody’s heard that expression before in general. There’s a lot of other ways of saying it.
Mike Mann:
But if we had more time and more tools, we could research more deeply. However, we do see a lot of good quality links here. And you see it’s in the upper case here. Capital letters means that it has more meaning than just in the middle of a sentence.
Mike Mann:
It means it could be a brand name. So that’s the breadth, the depth is. It’s pretty cool. Bread, depth, mindfulmovies .com. It’s worth about 5 ,000 bucks. We’ll do some more domain appraisals later. We’re gonna add Shira in one sec.
Mike Mann:
We’re gonna dump the domain stuff and add Shira. Just make sure I know what I’m doing. There we go. Hi, Shira.
Shira Lazar:
Hi, how are you?
Mike Mann:
I’m awesome. How are you today?
Shira Lazar:
good, you know, just getting the day going. I hear you. What time? I’m just in LA.
Mike Mann:
Oh, so you’re early in the morning there. I wasn’t sure if you were in Canada or you’re sort of a global person.
Shira Lazar:
Oh, yeah, I appreciate that. No, I’m in Los Angeles, California. I’m from Canada.
Mike Mann:
I’ve lived in LA and California a lot. I’ve lived Santa Monica a few times. I lived in Santa Barbara a long time. I sort of traveled around up north when I was a teenager a lot.
Shira Lazar:
Were you now?
Mike Mann:
I’m actually in Boca Raton, Florida.
Shira Lazar:
Yeah, okay, bokeh.
Mike Mann:
kind of live in the.
Shira Lazar:
retirement life.
Mike Mann:
Yeah, 12 hours a day, seven days a week working, but the other 12 hours I’m retired.
Shira Lazar:
Exactly is that it’s all about your frame of mind.
Mike Mann:
Well, if you don’t sleep, you get 12 hours of work and 12 hours of retirement.
Shira Lazar:
Oh my God, you need sleep. I love sleep.
Mike Mann:
I love the theory.
Shira Lazar:
Do you not sleep?
Mike Mann:
No, I do sleep, but I don’t sleep as much as normal people.
Shira Lazar:
Wait, so now I’m interested, how many hours do you sleep?
Mike Mann:
Three if I’m fortunate.
Shira Lazar:
Is it because you’re an insomniac or you choose that?
Mike Mann:
I don’t know, I’ve always kind of been like this. I just keep getting worse and worse.
Shira Lazar:
Oh, no.
Mike Mann:
I think it’s, I don’t know. Sleep isn’t going to repair.
Shira Lazar:
to repair your mind, your brain, your spirit, it’s the high, you know, who said this, it’s the highest form of meditation.
Mike Mann:
Well, I’m gonna have you teach me how to relax better ASAP. Seems like you know what you’re doing. You look pretty LA chill.
Shira Lazar:
Well, I just woke up. Well, I woke up now. Anyway. Yeah, well, thank you. That’s why you were right after this.
Mike Mann:
spa with your trendy LA do.
Shira Lazar:
I mean, this is the curly hair do so that’s what you get.
Mike Mann:
All right.
Shira Lazar:
I was born like this. I woke up like this and I was born like this, yeah.
Mike Mann:
Well, if I let my hair go, it would be kind of scary. We might have a little bit of the same ethnicity going in the genetics in our hair.
Shira Lazar:
Do you have hair?
Mike Mann:
No, I don’t have hair, but if I did, it would probably be a lot like yours, without the same, except for gray, but.
Shira Lazar:
Hey, yeah, there’s no gray here at all. So wait, so tell me more. Like this, this show is I saw you were talking about some conscious stuff, but domains, which is a very interesting thing.
Mike Mann:
Well, we’re gonna talk about that in a minute, but unfortunately I’m gonna put you through the same ringer as the other guests. Okay. Which is that you, you don’t have to, but if you’d like to, you can tell me about your family background, where you’re from, what you used to do before this, and now what you do currently.
Mike Mann:
Or whatever you want. You don’t have to stick to it. Yeah, no.
Shira Lazar:
I mean, yeah, well, I’m from Canada, Montreal. Oh.
Mike Mann:
Wow. Go ahead, I’m sorry.
Shira Lazar:
And yeah, I’ve been doing broadcasting in different ways since I came to LA in 2004. I went to Emerson College in Boston. And when I started out, digital wasn’t around. So I was trying to get gigs on E and MTV.
Shira Lazar:
And when that didn’t seem possible, I started meeting some folks in the digital realm, which was new at the time. And I started working at a site called WireImage. They were just launching their video.
Shira Lazar:
And I started interviewing celebrities on the red carpet. And then as I was on that part of the carpet where it was like none of the TV people, where it was all the digital people, we all just started meeting each other.
Shira Lazar:
And then I just started getting hired for all their videos and hosting their videos and interviewing people. And became kind of like a go -to for the digital space as it relates to entertainment news and red carpet and celebrity press junkets.
Shira Lazar:
And then that kind of led me to like for a while in what seems like a previous life, I was like a talking head doing entertainment news on like a lot of news networks from CNN to Fox News before it was the Fox News.
Shira Lazar:
It feels like it is right now. I mean, it was that, but it wasn’t as like, you know, we never talked about really like the president or like it was very strange, even though it was there. Does that make sense?
Shira Lazar:
It was definitely more entertainment. The world was not where it was or it is now. And yeah, so and from there, I kind of realized that it wasn’t really my passion to talk about other people’s lives.
Shira Lazar:
And I went back to digital and started, you know, continuing to interview people. But I was doing a lot of interviews with my phone and kind of going to like places where tech was intersecting with pop culture.
Shira Lazar:
And so as I was doing that, I started working with Nokia at the time who had this phone where you could upload right to the internet. I mean, this is like YouTube was around, but it wasn’t pre iPhone, live streaming, all that.
Shira Lazar:
And so I ended up starting to do that professionally where and I pitched it to CBS News and I started doing vlogging and blogging on cbsnews .com and interviewing everyone with my phone. I didn’t need a shooter.
Shira Lazar:
I didn’t need an editor. I was doing it all on my own. And that’s where what’s trending. My company came from where I was doing as a blog vlog and I saw the interest people were really fascinated by viral stars and social culture.
Shira Lazar:
But sites like Mashable were covering it, but no one was actually interviewing these people. Like even the talk shows at the time, they would maybe get them on their show a month later. And so I was like, wow, I could get these scoops.
Shira Lazar:
I could get these exclusives. So I started interviewing them over Skype and getting the exclusive, you could say. And that became a bit of a niche. And then as what’s trending started, we became kind of like the go -to place for editorializing and spotlighting social media stars and giving you contacts telling you why they’re hot, why you should follow them, why you should care.
Shira Lazar:
And from 2011 through, I guess, I mean, I still have the company, but till now we continue growing it and went from a live streaming show to daily live streaming show, to short form content, to being more of a publisher and a digital media brand.
Shira Lazar:
And now you can find us everywhere from obviously our social and our site, which trending .com to gas stations and movie theaters and airports. And so, yeah, we grew that. And then on a personal level, as my own passions and interests started to change, I was starting to really navigate my own personal growth and I guess different modalities as it relates to spirituality and mindfulness.
Shira Lazar:
I then navigated, I guess, starting new projects. And that’s when over quarantine, I launched Peace Inside Live, which is a platform and community for mindfulness, meditation, and movement. What’s it called, hon?
Shira Lazar:
PeaceInside .live. So we just actually- Wait a second .live? Peace Inside .live, because we’re doing Zoom live Zoom .com. I don’t know.
Mike Mann:
Oh, my goodness, we’re going to have to work on that part, but you can help me.
Shira Lazar:
No, wait, you’re domainmarket .com.
Mike Mann:
I’m the calm guy.
Shira Lazar:
Yelling.
Mike Mann:
Let’s do it. That’s why I’m teasing you. I’m just kidding. It sounds really cool. Actually, not live actually sounds better than all the other extensions that people use.
Shira Lazar:
I mean, listen, we launched it really quickly. And, you know, also on social media, Peace Inside Live was available everywhere. So it kind of all connected. It’s actually really cool.
Mike Mann:
I was just teasing, but as far as the new GTLD extensions go, .live could be the best one because it has a really current meaning to everybody’s going live. .web is whatever, but .live really means something at the moment, live streaming what we’re doing right now.
Shira Lazar:
Exactly. And it’s part of what we do because we offer these live virtual experiences. So throughout most of the year, and we just kind of put these on hold, we are offering live daily classes with facilitators from around the world.
Shira Lazar:
We just did this virtual retreat this weekend. We’ll probably be doing, you know, quarterly virtual retreats, so four virtual retreats per year, master classes with facilitators. And we’ll be partnering with another company where they’re offering the daily live classes.
Shira Lazar:
And so we’re going to be offering those through them to our community. And so, yeah, it’s really kind of now integrating the things I love into the work I do and kind of offering up these tools that I’m passionate about and that help me.
Shira Lazar:
And then I’m curious about two others. And then I also have a radio.
Mike Mann:
You also what?
Shira Lazar:
Oh my God, my hair is crazy. My hair is awesome. I also have a radio show. I host an afternoon drive radio show on radio .com. And it’s called Channel Q. It’s available.
Mike Mann:
So post all this on my social media so people can because if you want them to click
Shira Lazar:
If you go to my, at sheer to Lazar everywhere on Instagram and Twitter, you’ll get links.
Mike Mann:
go back for one second and then I’m going to have you continue. But the funny thing is, you know, I followed you for a while online. Very impressive. I didn’t get a chance to talk to you yet. So this was a great opportunity.
Mike Mann:
And I appreciate that. But the funny thing is, a couple weeks ago, I was pumping my gas, I think at the Shell station. Yeah, the mining my own business. And sure enough, up on the television on on my gas pump, here are Lazar and like, what the hell?
Mike Mann:
You had the whole I don’t even remember what you were selling, but it was just so funny that I saw you there on the gas station pump. So I had to contact you ASAP.
Shira Lazar:
That’s awesome. You see, I love that people bump into our brand serendipitously everywhere.
Mike Mann:
That’s awesome. So tell me again what the hottest stuff is that you’re working on for 2021 like let’s pretend we’re going back to normal world here and we’re everybody gets a chance to forget about 2020.
Mike Mann:
Where’s the big money? Where’s the big following? What’s hot and trendy?
Shira Lazar:
Uh, well, for me, I’m continuing to focus on growing what’s trending. We’re just trying to be in more places, um, strategic partnerships with bigger platforms and brands. And, uh, we’re launching a, uh, LGBTQ plus series around what’s trending.
Shira Lazar:
So weekly, a weekly series with this company called Reverie. So that’s going to be great. Um, so continuing to have that grow without it feeling like a ton of stress where I’m going against the tide.
Shira Lazar:
And so it’s like putting my intention out there and goals out there, but it’s not like I’m like dying and underwater. I’m, I, I, I, you know, um, where there’s an equal energy exchange for the work. Um, and then, uh, piece inside live, we’re really looking to grow into, um, you know, bringing mindfulness and meditation to corporate.
Shira Lazar:
So corporate wellness is going to be really big. I’m working with big brands to bring, uh, those tools virtually to their teams and employees.
Mike Mann:
So let’s stop on that for a moment. If I had a company with 100 employees that were a disaster, how would you benefit them?
Shira Lazar:
Well, we do depending we have different packages that we offer teams that and it depends like everything from meditation and mindfulness to one on one coaching sessions to work with a doctor we work with around inclusion and mediation around, I guess, different types of communities in the company.
Shira Lazar:
And so yeah, I mean, I mean, it depends like how messed up your company is, we usually sit down with the owner and we literally we really like look into what’s going on. And we create something custom that would make sense.
Shira Lazar:
So I can’t tell you like, yeah, we go ahead and do all this stuff. But typically it involves like creating some sort of custom structure around offering certain intimate one on one classes with like a facilitator and the team to the teams.
Shira Lazar:
So yeah, and then some usually coaching with the also with the executives and the leadership.
Mike Mann:
Well, what’s what’s interesting is the more I listen to you and I’m like putting it together in my head is like you’re sort of a beginning innovator from because you were explaining how before YouTube you were helping the big phone company, you know, upload users upload user videos into their system.
Mike Mann:
I forgot the exact detail.
Shira Lazar:
Yeah, it was. Well, so yeah, I mean, you tap into something where, you know, when I was kind of figuring out, like, Oh, is this such a diversion for what I’ve done? And there was a bit of an identity crisis.
Shira Lazar:
But also, I was like, this feels good. And this feels like who I want to be and what I love. I think for me, I also saw this. And as I’m talking to more people about this, they’re like, well, you saw what was trending, and it was like the digital culture movement.
Shira Lazar:
And so partially, like, if you have, you’re tapped into emerging movements, like the wellness and mindful movement, it is, I mean, it’s already being mainstreamed, but it’s gonna be kind of elevated to the next level within popular culture, within corporate culture, within our daily lives.
Shira Lazar:
And so tapping into that and how, you know, that’s going to be the next, the next DIY movement in many ways, to disrupt the same system.
Mike Mann:
Yeah, you’ve just really done a good job keeping up with the technology over. You seem way too young to know so much actually, but if you’re talking about back to the cell phones and then till today, you know more than I do, which of course I don’t necessarily keep up with the times, but I do own SEO .com, which does a lot of social media and it overlaps a little with what you do, but I actually don’t work there on a day -to -day basis and everybody has sort of their own sub specialties, but it just sounds like, you know, you’ve ridden the wave from the very nascent, you know, cell phone technology and now you’re in the coolest like sort of social media and more viral type stuff and video, etc., live streaming.
Mike Mann:
Can I just ask you with respect to the followers, how do you count the followers? Is there a method to monetize followers?
Shira Lazar:
Yeah, it depends on your brand and what your focus is. So I mean, but it is, I would say it’s not easy. It’s challenging. You know, what’s trending always had different ways of monetizing. We obviously were part of the YouTube Partner Program.
Shira Lazar:
So we were monetizing there, but like even that sometimes isn’t a ton of money to scale. You know, it’s why a lot of these companies are going under because it doesn’t add up. You know, you put in the money.
Shira Lazar:
The money you invest doesn’t really add up to monetizing the brand necessarily. So, you know, through the advertisers there, through integrations, through brand sponsorships, through the sites, through licensing, distribution.
Shira Lazar:
I mean, all of that, you know, adds up. So like
Mike Mann:
If there’s YouTube, you get paid by, I guess, the number of impressions, but like I’ve, like for example, again, if I wanted, I don’t have a huge following as far as much as you do. I have a pretty good following, but it’s a different type of following.
Mike Mann:
It’s very,
Shira Lazar:
Yeah, I would take advantage of that. I think that’s where you might not be able to monetize as well on these platforms in terms of them monetizing you. But when you have a niche following, I think that by getting brands on board who want to connect with your audience, it’s not necessarily always about quantity.
Shira Lazar:
It’s about the quality and it’s about getting very specific. Actually, that works for you, right? When you’re more specific about your audience and you know exactly who you are, you can sell that sometimes more easily to a brand and they value that.
Mike Mann:
I mean, I really need you as a consultant, basically. So we’re going to talk again later. You can also come back on the live stream when you have whatever else you want to talk about as well.
Shira Lazar:
Appreciate it. Yeah.
Mike Mann:
You know a lot of stuff. I’m really happy and blessed. I always get the best guests, and they’re always even, you know, I never know what to expect. It always turns out awesome, and you have a lot of great information.
Mike Mann:
I really appreciate you. I’m going to move to my next segment, unless you have any people to say you’re welcome to.
Shira Lazar:
to get you to help me with my I have a bunch of URLs and I’m trying to get rid of
Mike Mann:
We’re gonna talk about that too.
Shira Lazar:
Love it.
Mike Mann:
don’t say get rid of because that devalues them that
Shira Lazar:
Well, get rid of themselves. Great domain names, I guess.
Mike Mann:
that you’re selling in a boom.
Shira Lazar:
Exactly. No, I do. I actually have some good domain names. Yes, we should connect. You should have.
Mike Mann:
If you’ve been collecting them for however many years you’ve been doing the other stuff
Shira Lazar:
Yeah, exactly. Well, thank you so much and enjoy the rest of your day.
Mike Mann:
Yes, ma ‘am, thank you so much. I’ll talk to you again soon. Yes. Take care, bye -bye. Cool, we’re gonna do some more domain appraisals and then Graylin will be on next. So let me get back to my little domain, well, I guess you guys have some domains on here.
Mike Mann:
So let’s see if you gave me any good ones that are worth doing here. Thank you, Jay. You guys didn’t give me very many. Okay, here’s a good one. Rider has one. Cost calculator. Let me figure out how to share my screen again.
Mike Mann:
Shira was awesome. I always get to convince people to get on my live stream and they always do a great job. Okay, Chrome Dev. Okay, we’re back into Google here. Gotta use Boolean, in this case, quotation marks, even though it doesn’t work very well in Google because Google’s a monopoly and doesn’t want me to have a nice interface.
Mike Mann:
Cost calculator, we’re gonna do the domain appraisal. First, we need to know what it means. You guys have seen these little pull downs. It gives you an indication of what it means and how broad of an expression it is, whether it’s a commercial expression.
Mike Mann:
We can see cost calculator, AWS. AWS is Amazon Web Services. We know that Amazon is one of the biggest companies in the world. So to the extent that’s a brand as opposed to just an expression, it could have value, but I doubt it.
Mike Mann:
Doesn’t look very impressive, but again, the first thing we’re doing is disambiguating it. What does it mean? And then we’re gonna look at the breadth and the depth. So in this case, so I’m just scanning this little pull down thing because it’s interesting.
Mike Mann:
Cost calculator for college, for building a deck. Cost calculator for a car to build a house. Well, that could be valuable. Cost, you could, you know, if somebody had a good app for that. Cost calculator for WordPress.
Mike Mann:
WordPress is a huge company. So we don’t exactly know what it means, but we’re getting into it. I mean, it’s, we have a vague idea. It’s not a very explicit expression. It’s just, how did that happen?
Mike Mann:
This is the last one. I’m going in circles here. Sorry about that. I don’t even know where it went. It’s a cost calculator. There’s an app, looks pretty cool. And that’s where the money is. Here’s the WordPress app, cost calculator.
Mike Mann:
Okay, so again, we’re looking for, we know what it means. It’s an app is the bottom line. It doesn’t mean anything else, but it’s a lot of apps. So this is another case of a good domain investment where it doesn’t sound like anything.
Mike Mann:
You can buy it for really cheap. And it turns out that it does mean something to society and to the economy. So the breadth is that there’s a bunch of people that use apps called cost calculators. And some of these people have a ton of money.
Mike Mann:
That would be the depth. The breadth is pretty good and the depth is very good. So there you go. It started being worth nothing. And all of a sudden it’s worth something. WordPress uses something. I mean, I could dig deeper and see how much meaning it has, but again, we’re trying to do these things quickly here, which isn’t the way I usually do it.
Mike Mann:
But in this case, we’re gonna go with a price, costcalculator .com. Also see it’s alliteration, CNC cost calculator makes it alliteration. So it’s a great name. It’s alliteration, WordPress, and a bunch of other people use it.
Mike Mann:
It has some breadth. It has a lot of depth because it’s meaningful. It’s easy to spell. It’s being used by large companies. That’s something I didn’t realize until I did the research, which is why you have to do research if you wanna do domain appraisals.
Mike Mann:
If you use an app that’ll never work, you’re getting a false sense of pricing, security. And if you don’t do your research, that won’t work either. It’s hard for me to do it and I’m really good at it.
Mike Mann:
So that means you have to try even harder than I have to. So in this case, it’s worth $30 ,000 and WordPress better pay up. Cool. Let’s see what’s next here. Thank you. Um, sorry about that, I’m just looking at my little list here.
Mike Mann:
Okay, I got a pretty cool name here, churchfocus .com. First of all, churches are charities, so they don’t spend a lot of money on domains, plus they probably need a .org and not a .com. It doesn’t necessarily mean the church is the buyer of this, I mean, it could be a commercial publication or something.
Mike Mann:
So what does it mean, you know, it means whatever you want it to mean, really, with respect to churches, church publications, church branding. And we see that people are using it in commerce, church focus here, and if we had more time, we’d read each of these things and study them to try to get a better appreciation for what we’re dealing with.
Mike Mann:
But in any event, church focus, you know, it means whatever it means to you and whatever it means online. It’s not a huge brand name. We don’t see trademarks, slogans. We do see the name of some charitable entities, churches.
Mike Mann:
Looks like this particular logo is the best one. So with respect to the breadth, it’s got a decent breadth, but not a ton. Also, again, the church isn’t going to pay much and they’re going to use .org.
Mike Mann:
So that’s a problem. Even if it’s a great domain, doesn’t mean anybody’s going to buy it from you. And that’s, I think, an important point about domain appraising in general is that I’m not telling you the intrinsic long term value of this domain.
Mike Mann:
I’m telling you a current tradable value, a fair current price based on the market space. And most people won’t pay a fair price. So usually you have to discount beyond that. But regardless, my job is to come up with a fair price.
Mike Mann:
If I price things too high, they never sell. If I price them too low, people lose money. So my job is to come up with a fair price every single time. So I’m just trying to come up with a price here while I talk at the same time.
Mike Mann:
Multitasking, no fun. But the answer is. This is worth $10 ,000. So there you have it. Great. We’re going to do a couple more and see what else is up here. You guys have to stop putting ones I don’t like on here, though.
Mike Mann:
OK, so the next one on this particular list is self -drive sedan. This brings me up one of my favorite subjects, self -driving vehicles. Companies investing billions of dollars, investors following that money.
Mike Mann:
And it’s all a fraud. These cars are going to be in the testing environment for the rest of your life. They’re never going on Route 95 unless Route 95 is retrofitted, which would take 10 or 20 years once they start.
Mike Mann:
So the answer is self -driving cars and sedans is a complete scam. Presumably the people that are promoting it know it’s a scam and they know it’s never going to go on any roads. I don’t see anybody actually intending on putting it on real roads other than as a test purpose.
Mike Mann:
So the whole thing is an absurd scam. People are losing billions of dollars chasing it, although you could also get out of the stocks at the same time. But in any event, I’m just worried about the domain at the moment.
Mike Mann:
So we know what it means. The word sedan, it could be self -driving car, vehicle, auto, sedan, singular. There’s a thousand other ways of saying it, and there really aren’t very many results in Google.
Mike Mann:
So although somebody might think it’s cool, it isn’t that cool. We know what it means. The breadth is not very broad just because there’s too many other ways of saying it, and the word sedan isn’t the most popular of them.
Mike Mann:
But it does have meaning, and there is this little economy of BS surrounding it. So it’s worth $1 ,000 being generous. Breath is, there aren’t very many people selling that exact expression using that word.
Mike Mann:
And the ones that are aren’t going to pay any money for it. So I’ll do a couple more and give you guys a break. I have two good ones right here, so thank you, Michael and Michael. Michael Massour and Mike Jamison both have good domains for me on the list.
Mike Mann:
Praise those bad boys and move on. So grassman .com, that probably relates to the marijuana industry, which is with the liberals in office is booming. Although, again, it’s a fraudulent presumption in the sense that it’s against federal law, all the things that are happening until they change the federal law.
Mike Mann:
But in any event, oh, cool, I forgot that worked. I should have done that before. Awesome. That looks pretty cool. OK, so anyway, let me get back into this. I think I’m still sharing my screen. Grassman, that’s a good name.
Mike Mann:
Even if it weren’t for the marijuana industry, you can see there’s a Bigfoot named Grassman. Bigfoot looking dude, looks kind of cool. This lady, oh, that’s her name. I thought it was because of her hairdo.
Mike Mann:
Goodness Christ. This guy, the Grassman, again, any lawn mowing guy. So let’s just review. What does it mean? It means a variety of things. Could be marijuana, could be this monster dude. But the best use of it is for landscaping companies that make a fortune just in Boca plus thousands and thousands of other neighborhoods.
Mike Mann:
So the answer is it’s best used for a landscaping company. It’s a great, great name because it’s so easy to say and spell and remember. There is no plural. Well, I guess the plural is Grassmen, which is pretty cool.
Mike Mann:
But there is no Grassman. So you would actually have to make a leap to do Grassmen. So Grassman is very strong. Grassmen is also very strong. Easy to say, easy to spell. We know basically what it means.
Mike Mann:
The breadth is it could be used for an incredible variety of business uses. And the depth is somebody should pay a lot of money for it. So this is cool. Bigfoot is Grassman. What do you know about that?
Mike Mann:
And this guy’s the Grassman. Kenmore Grassman, orange eyes is a tall bipedal hominid. It’s like some of my relatives. Very cool. So we’re going to appraise it at this very moment. Thank you for giving me a good domain to appraise.
Mike Mann:
This thing is extremely valuable, $75 ,000. And these are the kind I try to buy for like $1 ,000, and I’ll hold them for 20 years if I have to, until somebody pays me a fair price. I’d list it at $75 ,000 and sell it for $35 ,000 and blog about it without telling you my expenses other than the cost of the domain.
Mike Mann:
OK, so back to business here. We’re going to do one or two more and give you guys a little break for the day. I guess Graylin is going to do another time. We got a little confused on the calendar there.
Mike Mann:
So I’m going to see what else is on my list. Playcoin. Oh, Summer Places. I was going to do for Mike Jamison. Well, that’s a really good name. So I mean, we know what it means. It’s like a summer vacation thing, really.
Mike Mann:
So awesome name, easy to say and spell. Now, there’s a variety of ways of describing a vacation home, obviously, but that’s a really good one. And the vacation industry is very prominent. The travel industry, obviously.
Mike Mann:
So we kind of know what it means. We’re going to do a little Google deal here. Yeah, it has a lot of activity, 226 ,000 results. Check out the images. Oh, they all look pretty killer. Not a bad deal.
Mike Mann:
Ooh, look at that place. This is the best part of the job because I have to do this stuff all day. So if they’re bad images, it’s kind of boring. So usually I just do this all day and just check out cool pictures.
Mike Mann:
Back to the issue at hand. Summer places, okay, so we know what it means. The breadth is any vacation travel company, any Airbnb, which there are millions of, could use that, the depth is, it’s not very deep because there’s too many other ways of saying it, but it does have a great amount of breadth due to its nature in the travel industry.
Mike Mann:
So where we’re at is summerplaces .com, tiny bit long, but it’s still easy to spell. We’ll just say it’s worth 5 ,000. Could be worth a little more than that. Again, I usually do more research than this.
Mike Mann:
So you guys have been awesome. I appreciate it. I’m gonna have Graylin come on next time and everybody have a blissful day and I’ll probably see you before the holidays, but if not, I’ll be a year older and talk to you all soon.
Mike Mann:
Thank you so much.
