Video Transcription
Mike Mann:
This is Alexandra Marshall:, who is the president of SEO .com. She knows all kinds of stuff and has all sorts of worldly experience to tell us about. So Alex, why don’t you give us your background and tell us about search engine optimization and modern web design.
Alexandra Marshall:
Sure, I think that’s a bit of a loaded question. But yeah, over at SEO .com, we’re creating high quality, white hat SEO strategies. You’re completely muted, Mike.
Mike Mann:
Can you hear me now?
Alexandra Marshall:
Yeah.
Mike Mann:
Is it still echoing?
Alexandra Marshall:
No.
Mike Mann:
so much.
Mike Mann:
How do I look with headphones?
Alexandra Marshall:
I’m not going to answer that. Yeah. So, Um
Mike Mann:
We have 14 viewers. Oh, we just lost one though. We gotta give them some better content so they don’t drop all.
Alexandra Marshall:
Great. right ahead. Okay, so yeah, I’m operating SEO .com. We have a team of 14 people who are experts in SEO web design, graphic design, email marketing, etc. So we’re a normal agency that goes above and beyond with our clients.
Alexandra Marshall:
And we have a big plan for the future, which entails developing an app and creating local presences in major metropolitan areas around the US and then eventually global. So if anyone has any questions about digital marketing, they can feel free to add questions in the comments.
Alexandra Marshall:
They may be a delay, but I’m happy to answer anything people want to know. And you’re muted next.
Mike Mann:
at least you can’t hear me cuss if I’m muted. Get in. So can you just tell us a little bit about what you would recommend people in the modern era? What are some of the key takeaways for people that might have a small budget but they have a website and they need to modernize their website, make it appear higher up in Google, get their customers to interact more and enjoy their website more.
Mike Mann:
What are some of the basic modern ideas that wouldn’t cost them a fortune to do that?
Alexandra Marshall:
Sure. I mean, while we could say modern, I’m not sure what modern entails, because I’d recommend going back to the basics. If you can afford to say a huge marketing budget, then go back to the basics of writing quality content.
Alexandra Marshall:
Google loves that and your audience will too, because you’re able to well engage with them, answer questions that they might have. And then Google sees it as you having fresh content on your site, which is a good thing in their eyes.
Alexandra Marshall:
So I write quality content and set up an email marketing pop-up on your site, or at least a subscribe form, and then begin sending out email blasts, because it doesn’t cost much and you’re able to directly communicate with your clients or customers or friends and family too.
Alexandra Marshall:
So go on, Mike.
Mike Mann:
And then if somebody has a serious corporation and a budget and they want to build like the world’s coolest stuff, what should they do?
Alexandra Marshall:
Well, you’d expand from that. You’d also want to make sure you’re posting on, say, social media. You’d want to, I guess, in search engine optimization, there’s a lot more than just creating good content.
Alexandra Marshall:
There’s also backlinking. So, you’d expand, say, your SEO strategy. You could expand your email marketing to essentially just do more and add more thought into what you’re doing. So, more, say, I guess, technical techniques would be, say, conversion optimization, for instance.
Alexandra Marshall:
So, you can run various programs to increase, to compare, say, a version A of your site or a version A of your landing page to a version B with, say, you could maybe change the colors on your landing page and see if different colors convert your customers better.
Alexandra Marshall:
So, that’s at least a start. But it always varies based on your industry niche competition and etc. You’re muted again. Every time you, you don’t really have to mute yourself because now there’s no echo.
Mike Mann:
Okay. Well, I’m posting like I posted the word A -B testing. It shows that it shows up on YouTube. Is it showing up on Facebook also or not?
Alexandra Marshall:
And probably not.
Mike Mann:
Weird, I wonder this app, any experts on StreamYard? So you can’t, can the people on Facebook see what I’m posting? Guess not. But if I go to Facebook, there’s this huge feedback because it’s delayed.
Mike Mann:
I can hear myself delayed so it’ll loop back so I can’t really go there and type directly in the Facebook. Just mute.
Alexandra Marshall:
mute the Facebook tab.
Speaker 2
the Facebook town. Okay, let me try to figure that out.
Alexandra Marshall:
So Hasrat asked a very good question. Does a domain name have any impact on SEO or does it contribute at some level? So it used to be that domain names really contributed to SEO, where say just by having SEO .com, we could rank number one for terms like SEO.
Alexandra Marshall:
But that does not really factor in anymore because Google’s whole aim is to provide the most relevant, authoritative, and you could say popular, but I guess content that they know people will like and use at the top of the search engines.
Alexandra Marshall:
So just by owning SEO .com, you don’t really have any cloud. You have to build that up. So essentially it doesn’t really factor in. It factors in for brand awareness and then also there’s a domain name bias.
Alexandra Marshall:
So it factors in more for the end user rather than the search engine because say if a user is on Google and they have three search results and maybe they’re looking for information on advertising and they see like myadvertisingsite .com or advertising .com and then a third option, advertising .com sounds more authoritative.
Alexandra Marshall:
So it’s kind of, there’s a Microsoft case study on domain name bias and it’s because to humans, I guess that exact match sounds more authoritative. So we’re going to end up choosing it if it’s an option.
Alexandra Marshall:
That’s how say, I guess exact match domains would kind of contribute to search. It’s more for the user, not for the search engine.
Mike Mann:
Very nice. Before I ask a question, does anybody else on Facebook want to ask a question?
Alexandra Marshall:
I hope you couldn’t hear my gulp, of course.
Mike Mann:
So if I owned like the world’s coolest company, let’s call it domainmarket .com for example. And you’re the president of this company SEO .com and I came to you and I said, you know, I need this thing to show up on search engines.
Mike Mann:
I need my domain names, just landing pages to show up. I have a budget because I sell these domain names at such a nice profit. And I want you to get me a bunch of traffic and, you know, again, get it into social media, whatever the case may be, how can I get the most bang for my buck and create a bunch of profits selling these domain names?
Mike Mann:
Because a lot of the viewers here are domain sellers, so they want to know how they can build up domain sites. And again, if they call you and say, Alex, you know, I have a $5 ,000 a month budget, how are you going to make me millions of dollars with my domain names?
Mike Mann:
What would you tell them?
Alexandra Marshall:
Right, well I would tell them that anything good starts with research so we really would have to begin researching say your keywords and competitors in that niche to determine what to do. So in the SEO industry there’s a standard of having a custom proposal.
Alexandra Marshall:
Sometimes this may be or oftentimes it may be a report that is pulled from a tool although we take that to another level at our company and we go through a custom process of evaluating a number of things on a website by hand to determine what we’d need to do.
Alexandra Marshall:
If you’re starting from scratch though we’d look at what potential keywords would be in that space then we’d look at the competitors within those keywords and we’d determine what the competitors are doing and then create a plan to compete with them because well basically the ranking on the search engines is just a big competition.
Mike Mann:
Great. That makes sense. So just more specifically, if I had $5 ,000 a month to invest, that would be $60 ,000 a year, then I’d have to put some staff time into it. So let’s, for argument’s sake, let’s say it’s $90 ,000 a year of expenses to give you $5 ,000 a month contract.
Mike Mann:
Is that profitable for a domainer to do that?
Alexandra Marshall:
Well, it depends on what they’re selling on their site, how much traffic we project they can get. There’s no real standard. So I’d need something very specific and I need to do research because it could be that you sell a really, I mean, even if you sell something expensive on your site, you have to have say, if your margin isn’t good, then maybe you wouldn’t make up the money.
Alexandra Marshall:
But so it depends on how you configure everything to, oh, that’s nice that you have this part. That’s really distracting. Okay, I think I answered your question.
Speaker 2
Yes ma ‘am. Sorry, I’m just trying to work the software.
Alexandra Marshall:
Looks like Michael Dooner is here from Ireland.
Mike Mann:
He was my test case that he actually came online with me a couple days ago.
Speaker 2
No, no, thank you.
Mike Mann:
Yeah, he was straight from the bar in Ireland. It was perfect a domain or in a bar in Ireland actually you guys Why don’t you tell us your family background and how it overlaps with Michael dooner who’s actually from England?
Mike Mann:
From the middle England like whatever Michael. What’s your town name in the middle of England again? Well, in any case Alex, why don’t you tell us your background and how you ended up here on this live stream?
Alexandra Marshall:
That’s another loaded question. I mean, I’m from England originally, and then I ended up in Texas. I grew up in between. Yeah, he said, you can’t confuse Ireland with England. but he says he lives in Ireland.
Mike Mann:
now, but he’s from England.
Alexandra Marshall:
that he said, ethylene, is that in the middle? Oh, sorry.
Mike Mann:
That’s where he lives now the middle of Ireland, but he’s from the middle of England. Oh Where are you from Michael I know that’s where you are now as an affluent
Alexandra Marshall:
Oh look, Abhishek, hi from India.
Mike Mann:
Abishak, we’re gonna talk to you in a second. Well, Michael with the originally England, but which city do, which city in England? Because Alexandra’s from England also. So we’re trying to see if you guys are genetically associated.
Mike Mann:
No, we’re not. England is a very- There’s a problem here.
Alexandra Marshall:
No, England is a very large place population wise. We’re not related because we’re in the same country. He might be from the same neighborhood. No, I’m from a village on the coast. Well, he’s from the middle.
Alexandra Marshall:
Right, but not from the middle of England. They have no family in the middle of England. He might be from your village. Yeah, no, we’re not from there at all.
Mike Mann:
So the village people, I invited the village people on here.
Alexandra Marshall:
Okay, well, I hope someone else has some more interesting questions. Are you from Leeds, Alex? No, I’m not.
Mike Mann:
Well, I think you guys are cousins anyway.
Alexandra Marshall:
Okay.
Mike Mann:
Well, in any case, tell us so. You were born in England, and then where did you live after that, and what have you been doing with yourself, and then how did you end up at SEO .com?
Alexandra Marshall:
Sure. I was born in England and grew up in between England and Texas and then moved throughout the Southwest. In the US, like New Mexico, Arizona, and I traveled quite a bit in Utah, Colorado, California, Nevada, I enjoy traveling.
Alexandra Marshall:
So yeah, I traveled quite a bit over there while I was working remotely. I had my own small agency. I fulfilled, well, I do web design, graphic design. Essentially, it’s the same thing we’re doing at SEO .com, except without the SEO portion, because SEO is a very specialized thing.
Alexandra Marshall:
So I did not want to become specialized in it at the time. Because doing things myself, it’s easier to do that with web design and graphic design. Okay, well, I guess then you hired me while I was doing my own agency thing, and I began working with you in the rest of history.
Mike Mann:
That is all correct. Okay, is there anything else you wanna talk about, healthy food or COVID or current events, politics?
Alexandra Marshall:
Um, I don’t have anything in particular that I’d like to discuss. Does anyone else have any more questions?
Mike Mann:
That’s, we have 22 people. So, again, Alex is an expert on web development and graphic design, search engine optimization. Alex, the company’s called SEO .com. So a lot of people think it just offers search engine optimization.
Mike Mann:
Is that a fact or no?
Alexandra Marshall:
No, that is not a fact. We do SEO because we’re specialised in it, but we also do the rest of digital marketing too, because of our namesake, most people come to us for SEO and then we’re able to support them in the rest of their marketing journey too.
Alexandra Marshall:
Everything starts with traffic, so SEO is a good way to get the traffic in the door and then you can build from there. Michael Dooner did have a question. He says, do you miss England? I would say, yeah, I miss the scenery growing up in a village in the countryside.
Alexandra Marshall:
I really enjoyed the scenery there. So let’s see. There’s two other questions. What’s your favourite domain name? I would have to say SEO .com, because what else am I going to say? That’s a really good name.
Alexandra Marshall:
Yeah, and then Abishak Kumarja says, hi, do I sell glasses or start with club glasses or start with affiliate marketing on clubglasses .com? I would have to ask, what are club glasses?
Mike Mann:
you know, like shot glasses? I don’t know, let’s see, let’s Google. I think I can share my screen, but. Or is it?
Alexandra Marshall:
a club for glasses?
Mike Mann:
Oh, like you’re wearing something. What am I wearing? Interesting idea. Let me see how do I share my screen here. OK, let me just test this little feature out real quick and see how we do it. So let’s see.
Mike Mann:
Share screen, entire screen, Chrome tab, Nuke tab, Share. So if you guys can see my screen, I’m going to do Club Glass.
Mike Mann:
And then I will…
Mike Mann:
look at the images. Well, I guess that’s what Alex is wearing is club glasses for youth. You bring it to the rave with you, presumably.
Alexandra Marshall:
Well, I think based on the search results there, I’d say glasses worn to clubs because all of the search results are for, well, glasses. So if I guess it would make sense from looking at it in the search engine.
Alexandra Marshall:
I think you need a hundred.
Mike Mann:
$100 ,000 SEO com contract. I’m pretty sure
Alexandra Marshall:
And well,
Mike Mann:
Okay. Well, it’s a good question. Oh, shot glasses or glasses worn to clubs. Well, that’s rather in specific. Okay. Well, when Alex gets off, we’re going to do domain appraisals and domain stuff. So she’s a web development, graphic design, search engine optimization, conversion optimization, social media, natural foods and travel expert.
Mike Mann:
And she’s a beginner domain name expert. But I’m going to talk more about domains in a few minutes. We’re going to let her go in four minutes. So if you want to drill her about her expertise, or she knows all sorts of abstract things, you’d be shocked.
Alexandra Marshall:
Yeah, I guess if there’s a delay, we won’t see it right away.
Mike Mann:
I’m trying to, okay, well, see if anybody else has anything else that they asked you about. Long lost sister, oh, okay. My Darren Babin, let’s smoke a big doobie and get to the bottom of this.
Speaker 2
Hmm.
Mike Mann:
win in Rome. And then this guy, Mike Mann:, all my exes are from Texas. That’s weird. Okay, well, is there anything else you want to add before you sign off and you can give a final pitch about your corporation and your favorite charity and whatever?
Alexandra Marshall:
My favorite charity?
Mike Mann:
Well, I’m just saying anything you want to say for the last minute is you have the floor. You’re the boss.
Alexandra Marshall:
Oh, look, Hasrat had one more question. Are SEO and digital marketing interconnected to each other, help each other in building a business, or they go side by side? Okay, well, yeah, they’re interconnected.
Alexandra Marshall:
I don’t really understand what you mean by, are they interconnected or are they side by side? I mean, they are interconnected, but…
Mike Mann:
I think he means like paid marketing versus free marketing.
Alexandra Marshall:
I think I could use some additional clarification with your question.
Mike Mann:
I think the point is that SEO is a free thing you do your own and then you pay for like paid search marketing and whether they… Well, it’s not a free thing.
Alexandra Marshall:
thing you do on your own. It would be organic versus paid. What’s the relation? There’s organic digital marketing as well. It’s not just digital marketing is paid. So I would say SEO and digital marketing are interconnected because say in social media is one part of digital marketing.
Alexandra Marshall:
It also helps SEO because Google will look at your social profiles maybe not directly for ranking factors but it will take that into consideration too. So if you do one thing in your digital marketing strategy it probably will affect SEO and likewise if you do something in SEO sometimes it can affect your digital marketing strategy.
Alexandra Marshall:
So let’s see. Michael Neal says he’s in a high -ticket but low -profit industry. So I mean it would then Michael it would also if that’s in relation to my example earlier on the cost being worth it for SEO.
Alexandra Marshall:
It depends on again your competition. If your competition is weak and there’s a lot of people who are looking for your service even if you are low -profit you could still potentially get great results.
Alexandra Marshall:
It’s just a delicate balance of weighing your profits with what you’re spending with the potential outcome because if say through organic maybe the top search result gets maybe there’s like 600 people searching for one particular term directly related to your service.
Alexandra Marshall:
So they’re actively searching for whatever it is you’re selling and you have the top position maybe you get like 40% of the traffic to that so you get like how much is that? Oh my gosh I’m not the greatest of math.
Alexandra Marshall:
Something like 200 to 300 people visiting your site. If you then look at the conversion rate so say you convert those 200 to 300 people maybe 10% of them convert to your main call to action whatever it is then say it well no you do something more like I think 4% is a more average conversion rate to your main call to action so say 4% I’m going to use a calculator say if you have let’s just say 250 people visit your website from a search term and then 4% convert you’d have 10 people who have either I guess say if there’s a step in between purchasing maybe they can’t just purchase your I guess funeral or coronation services maybe they have to have a discussion with you first so 10 people out of 250 will end up having a call with you to talk about their funeral.
Alexandra Marshall:
Out of those 10 if you close 10% of that that’s one person so you’d have to determine if they you get that if you get 250 people in a month and then you only convert 4% and then from that conversion you I guess close you use your close ratio then 10% with that one person say a month if you’re looking at just ranking for one term that brings you 250 people per month would that one person be enough or the profit from that one person be enough to pay for it.
Alexandra Marshall:
It’s a calculation so let’s see then I have maybe five more minutes because
Mike Mann:
Sunny asked the question and then you can go if you’re whenever you’re ready.
Alexandra Marshall:
Okay, well to end that, Michael, if you have any questions or you want to talk about that further, I’m happy to answer any questions. I can also send you that conversion formula, which is useful in while calculating if what terms you’re targeting would be effective.
Alexandra Marshall:
So let’s see this, Sunny, I don’t want to mispronounce your last name. Badchach. Badchach. Okay, back when I started in the industry, a webmaster was the one who handled SEO to design and to program everything.
Alexandra Marshall:
How do you feel now about having dedicated members for each other, said niche? Is it good to have a dedicated staff or probably it should have been like the old times one person basically knew it all and a lot more?
Alexandra Marshall:
I personally believe that if you have people dedicated to one thing, it’s more effective than having one jack of all trades. Because if you have one jack of all trades, they’re not going to, it’s like if I look at one person who has been maybe writing content, designing sites, doing SEO, managing a business, whatever.
Alexandra Marshall:
If they’re doing all sorts of things over the past 10 years, and I have say one person who has been writing content just for 10 years, that one person would be up to date with all of them. They’d spend more time on it, so they would become more effective, essentially.
Alexandra Marshall:
They’d be able to stay up to date on all of the new trends and, well, become specialists. So I guess with development and SEO, someone who’s good at development wouldn’t necessarily be good at SEO because with SEO, you do have to write a lot.
Alexandra Marshall:
Content is king. It’s one of the key components of SEO. So most developers aren’t necessarily content writers. I think there’s different skill sets needed for each facet of digital marketing from web development to SEO to content writing, social media.
Alexandra Marshall:
Someone who just writes content might not be good at social media itself. They could maybe create content for social media and plan engaging content, but maybe they wouldn’t be able to create a very creative social media marketing strategy, if that makes sense.
Alexandra Marshall:
So I think one jack of all trades is great for, say, a business starting up. And perhaps 10 years ago, that was good too because maybe it was more difficult to find specialists in each area. But today, I think having specialists in each area of your digital marketing is a good way to go.
Alexandra Marshall:
So if that answers your question, well, and I guess then the other thing is you can hire just one, say, our agency, for instance, has specialists in each of the areas we don’t just hire jack of all trades to do everything.
Alexandra Marshall:
So the alternative is to, if you can’t, like, while it’s good to hire, say, a person in each specialty, it may be difficult to manage them all and get them to work in collaboration with each other. So, or collaboratively.
Alexandra Marshall:
So that’s all of the time I have left. I hope I answered all of your questions. Mike put my email in the chat. So if you have any more, you can feel free to reach out to me and we can jump on a call to discuss things further.
Alexandra Marshall:
So thank you, Mike, for having me on your show. Did you have any closing notes or?
Mike Mann:
No, I mean, you did a wonderful job and this was our first attempt at it, or at least my first attempt at it. I don’t know if you’ve done it before, but I really appreciate your help here and hopefully each week I’m going to improve the content and you can come back whenever you want, of course.
Mike Mann:
Thank you for everything and we’ll talk to you soon.
Alexandra Marshall:
Okay, thank you Mike and thanks everyone.
Mike Mann:
And then I’m still here. Thank you So I’m gonna do the rest of this which is gonna be more challenging. I like when Alexander does the talking but We’re in good shape here so I can talk about random stuff like the news and Politics and things but you guys if you can look at my wall and see all the stuff I posted and ask me questions and come playing about that But and I can play a little drums when I’m done here, but for the time being I think most of People here are probably interested in domain names mostly So if you guys have domain names That you want to talk about and you want to ask questions about or digital marketing marketing questions We can go through a domain name appraisal process if you guys want to learn how to do that That’s one of the things I promoted that I was gonna do domain name appraisal.
Mike Mann:
So people have high quality calm domains I can share my screen with you and show you how I’m gonna appraise it I Do love nature indeed. I try to spend as much time on the beach as possible Problem with the rest of nature that I love is that there’s too many spiders So I like to stay near the beach where it’s harder for the spiders to get near you but But I can pick some domains if you guys want me to just step through it without you or if you have some Specific domains that you want me to appraise for you or I can just appraise I can just pick some myself and show you how I do it Okay, here’s one modernizing combat player.
Mike Mann:
Okay. We have two domains here. We’ll appraise those guys Although right off the bat I can tell they’re not gonna be very expensive So give me some better ones in the meantime. I’m gonna I’ll share my screen I’m gonna copy the word modernizing.
Mike Mann:
I’m gonna do a screen share in a moment as soon as I figure out how I Did before let’s see I have to go to the other interface share screen Share screen Chrome tab Okay, so the last thing we did is looked up chrome glasses So keep in mind I always put everything in quotation marks Because Google’s gonna give me fewer more targeted results.
Mike Mann:
They’re not gonna waste as much of my time Searching around they want to actually waste my time and you see that I go right to the images so You can see there’s this book modernizing money Modernizing your knowledge Modernizing your data.
Mike Mann:
There’s a lot of modernizing. So this is actually turns out to be very good Now I believe that there’s another spelling for it. You can see here. So let’s just but you see With the British sort of spelling You can see 3 .5 million results in Google.
Mike Mann:
So that’s an excellent sign a lot of results We’re gonna see if there’s a But you can see the other way of spelling it so that delutes it if there’s two ways of spelling it because We need to find out who owns the other domain You can see another domain owner owns the other domain nobody seems to care about it that much You Warren Royal my buddy owns modernizing .com so to find out how much modernizing with the Z is
Mike Mann:
Let’s see here.
Mike Mann:
We’re gonna go to Warren, we’re gonna say, bro, how?
Mike Mann:
much for modernizing .com.
Mike Mann:
Thank you. And so that’s going to give us an idea of what the one with the S is worth potentially. But irrespective of that, we’re going to go back to Google. We’re going to see what’s going on with modernizing.
Mike Mann:
We’re going to remove the other spelling so it doesn’t confuse Google or us. Again, you have to modernizing. Again, we’re getting rid of the other spelling so the results aren’t so confusing. We’re just focusing on the one with the S.
Mike Mann:
So we have about 4 million results here. Awesome. Turns out to be worth a lot more than I thought because I did the research. And I just guessed, like most people did, I would not know what it’s actually worth.
Mike Mann:
In this case, it turns out to be worth much more than I thought. It is dilutive by the fact that Warren owns the modernizing with the Z. We’re looking at the images. A picture is worth 1 ,000 words. And we’ve decided this is a very valuable domain.
Mike Mann:
What it’s worth and what somebody will pay are two different situations. So what we’re going to say here is, get back to my chat screen, I think, if I can figure out how. There we are. Going.
Mike Mann:
Uh -oh.
Mike Mann:
There we go. Yeah, so the bottom line is that people won’t pay what it’s worth, so you listed it for what it’s actually worth, because that’s what’s fair. If you listed too low, people will still keep negotiating lower and lower and lower, you’ll already be starting too low and then they’ll negotiate you lower.
Mike Mann:
If you listed too high, nobody will ever buy it. So you listed it, what’s the actual real fair price, and then you negotiate to whatever degree you feel comfortable. If you negotiate too much, you’re selling against yourself ultimately.
Mike Mann:
So you shouldn’t negotiate too much, you’d be better off just lowering the price in the first place. So decide what you’re comfortable with, 20, 30% negotiating margin, for example. In this case, modernizing with an S is an awesome domain and it’s worth $50 ,000.
Mike Mann:
Modernizing .com worth $50 ,000. However, you’ll be lucky if you can sell it for 25. So sell for 25.
Speaker 2
offered.
Mike Mann:
And there you have it, your $25 ,000 ahead because you got a good appraisal. Most people would probably sell it for a couple thousand dollars and sell themselves short. There’s more domains being sold short.
Mike Mann:
Nobody’s buying crappy domains. The only thing they’re buying is great domains. I mean, for, as far as spending a lot of money, people are registering cheap domains for a small amount of money, but they’re only buying domains for a lot of money.
Mike Mann:
Only excellent domains. So again, most of the time, people are selling it for way less than they’re actually worth because only the best domains are being sold. The buyers in many cases know more about the value of the domains than the sellers.
Mike Mann:
Like for example, I’m a buyer and I know more than most people know about the domain. So I’m gonna offer you a super low price if I buy your domain name. And most likely you shouldn’t sell it to somebody like me, for example.
Mike Mann:
So modernizing is an awesome domain. I’m gonna do the other one in a second. Does anybody have any questions about that particular appraisal modernizing .com? I’m gonna go into, I got donut .com, top loan companies.
Mike Mann:
This is fun. Bet players next. Although some people might get bored by domains. So I’m gonna do those domains and then I’m gonna close out with a few things and then we’ll do it again next Wednesday.
Mike Mann:
So here we are betplayer .com. We’re gonna hit over to Google. Presumably you guys can still see me. We’re gonna put betplayer .com into quotes. We do everything in quotes or else Google shows us a bunch of irrelevant stuff on purpose to sell more advertising.
Mike Mann:
We’re gonna look at bet player in quotes. Picture’s worth a thousand words. Bet player props. This looks pretty cool. How to bet player props. That looks pretty cool. Nothing else looks very cool. This one looks pretty cool.
Mike Mann:
Bet player, black entertainment television. Okay, so we’re gonna research those potential buyers. The object here is to find out the breadth and the depth of the buyer space. The breadth is the number of potential buyers and the depth is how wealthy they are and how badly do they need this domain.
Mike Mann:
So we’re looking at the breadth and the depth of this domain, bet player, BET player. And again, Google’s purposely showing me irrelevant results. You can see that there’s a period in between bet and player.
Mike Mann:
Even though I put this in quotes, it’s an exact phrase. I didn’t request any punctuation. Google purposely is doing that to waste my time and therefore their mantra do no evil is no good. They’re purposely doing evil, wasting people’s time and many of that.
Mike Mann:
So they’re showing me tons and tons of irrelevant results. Bet, dot player, bet exclamation player. And again, there’s 112 ,000 results but most of them are crappy results. So Google’s screwing up my research and they don’t care, but I do.
Mike Mann:
So in any case, here we are. And then again, Google changed the results to 167 results. So you can see they’re just, it went from 112 ,000 results. You hit the next page and it’s down to 167 results.
Mike Mann:
Which is probably the real number. Maybe in this one they removed all the, no they didn’t see, they still have some punctuation. So in any event, this domain isn’t worth very much as I’m sorry to say.
Mike Mann:
The other one turned out to be worth more than I expected. This one is worth very little. Nothing there. BET player, it just doesn’t mean anything. How to bet player props. Again, that’s not a proper brand expression.
Mike Mann:
That’s just how to bet player props. You know, it doesn’t really say anything to the expression bet player. So that’s irrelevant. Here we are. Well, bet player props. Is that the same thing here?
Speaker 2
Thank you.
Mike Mann:
I don’t know what this thing is. Hello, we’re under construction. Sure, no deal on that. That is worth $0, I’m sorry. That’s a bad part of a domain appraising and everybody gets upset when you appraise their stuff at zero.
Mike Mann:
Sorry .bro.
Mike Mann:
um
Mike Mann:
Okay, we’ll do a couple more domain appraisals if that’s what you guys wanna do. If you guys wanna ask me other questions about politics or the storm in Florida, let’s just see who’s next in the domain appraisals.
Mike Mann:
I’m trying not to appraise your domains, I’m trying to teach you how to appraise domains is the point here. So, dot com is the only one I believe in, that’s correct. The other ones are cool, like I own some of the best dot co domains, bank .co, creditcards .co, a bunch of other really cool ones, but there’s such a small number of those relative to the number of dot coms that it’s not really relevant.
Mike Mann:
It’s not a big market and it’s not an important market and it’s the vast majority of the people are gonna lose their money on alternative domains. Dot com is very hard to make money on and it’s much harder to make money on anything other than dot com because they’re so hard to appraise and so hard to sell, very, very illiquid.
Mike Mann:
It’s even the very best dot coms like I own, it’s still a very illiquid market space. So when you go down the space into lowerquality .com, there’s barely a market for any lower quality .com, then you move into dot net and thousands of potential GTLDs and there’s no market whatsoever other than for a select few, which isn’t worth investing in, isn’t worth appraising, barely worth discussing because it’s such a thin market.
Mike Mann:
So in any case, back to the dot coms here and if you guys wanna throw me onto something else, it’s fine, but I’m gonna just appraise a couple more dot com and till you throw me off here, I’m just seeing if I missed anything important here.
Mike Mann:
Okay, so we’re appraising, now we’re appraising toplonecompanies .com. Sounds pretty cool. All right.
Speaker 2
Peace.
Mike Mann:
Whether it is cool, we’re gonna let Google help us out here. We always put it in quotes, even though Google doesn’t always give us good results. That looks like a solid set of results, 60 ,000 for a three -word expression.
Mike Mann:
I would say that’s very good for any three -word expression. So top loan companies is a cool expression, but then you hit it the second time and Google says 135 results. So I actually don’t know the right answer because of the way Google’s changed their algorithm where it makes no sense.
Mike Mann:
I mean, page one, 60 ,000 results, page 235 results. Let’s just, let’s go to the images and see what we have here. There’s any competitors in there?
Mike Mann:
Mm.
Mike Mann:
I would say, well, here we go, top loan companies. It’s really great. Well, this one’s a little harder to say because Google’s not giving me good results. Also keep in mind, if I own the domains, I have an internal system to help me praise domains, where I have traffic data that I don’t have here.
Mike Mann:
I have comps for similar domains that have sold that I don’t have here. I have all sorts of special tools that my team has developed over the years to praise the domain. So these domains that I’m doing here just in Google, I’m missing the vast majority of the data I use in the real world to praise domains.
Mike Mann:
So that makes it a lot harder. But in any case, the correct answer is top loan companies doesn’t show a lot of activity in Google, but it is kind of cool and it sounds really cool. So it’s worth about $2 ,000.
Mike Mann:
If somebody offered me $1 ,000, I’d probably take it. Okay, so there you have it with top loan companies. Answer, top loan. This is like that show where they appraise the antiques. It’s like an antiques road show.
Mike Mann:
I’m like the antique road show guy. Top loan companies .com, $2 ,000. Just like your nice stand, grandma. Top loan companies, $2 ,000.
Mike Mann:
love the online boxing box .up內
Mike Mann:
1000 and buy your
Mike Mann:
friends, some drinks, and dinner. There we go.
Mike Mann:
So, coffeehunt .com from my buddy Jason Exlon. That one sounds like another cool sounding, but I don’t know if there’s any branding awareness in Google for it.
Mike Mann:
So let’s check that out for a second. Coffee hunt. There’s a coffee hut. There’s a coffee hunt.
Mike Mann:
It looks pretty popular. Of course, Google keeps giving me bad results. Coffee hunt, coffee hunt, coffee hunt. Starbucks coffee hunt. Well, Starbucks is a mega -billion -dollar brand, so there you go.
Mike Mann:
Now you’re on to something. We’re going to look at Starbucks coffee hunt, coffee hunt. Okay, so this one sounds better than I expected. I guess, you know, people who like coffee or addicts, they’ll hunt for it.
Mike Mann:
But definitely having trouble with Google giving me weird results, though. So that makes it harder, but the image, each image is worth a thousand words or so. Here’s a good one, coffee hunt on Facebook.
Mike Mann:
Coffee hunt right here, coffee hunt right here. So this one’s very cool. So the correct answer is, let’s just double check and make sure I didn’t miss anything.
Speaker 2
A coffee hunt, place to find peace. This one, this one is from WebSync Explorer.
Mike Mann:
A lot of small websites use that word. Here’s a Facebook page that uses it. June 12, 2016, it’s out of date, which makes it useless and irrelevant. Starbucks Coffee Hunt. Well, I’m not clear exactly what that is.
Mike Mann:
So the correct answer is coffeehunt .com, probably worth like five to 10 ,000 bucks. I would take five if offered. There is your answer for that. CoffeeHunt .com.
Speaker 2
Hunt. Hunt .com. Take 5K and celebrate.
Mike Mann:
Okay, well I guess we got the domain names rolling here. So, if anybody wants to ask me about something other than domains, go ahead. If you want to keep doing domains, you have SuperGrain. That one sounds relatively cool.
Mike Mann:
We’re going to go back to our Google here. SuperGrain, again, sometimes you have to split the word and sometimes it’s one word. You really want to look at it every which perspective. You have 116 ,000 where you use it like this.
Mike Mann:
Oh, Kinoa, SuperGrain. Kinoa is actually wheat for everybody who’s paying a fortune for it. Same as wheat. It’s fancy wheat. So, SuperGrain is super popular expression better than I expected. 116 ,000 is one word and it’s popular split.
Mike Mann:
So, it looks like Kinoa is the SuperGrain that everybody’s really interested in. See what else is up here. Uh -oh, SuperGrain that could replace Kinoa, no way. Phonio, I’m investing in Phonio. It even has a cool name like phone .com.
Mike Mann:
Up 66 results. That is hurting, bro. See what else is up here.
Speaker 2
That’s it.
Mike Mann:
Phonio, now we’re onto something. I’d say no more Kinoa. If you wanna be the coolest guy at the coffee shop, be like, we don’t do Kinoa anymore, we do Phonio. And it’s not Phonie, oh no, it’s just Phonia.
Mike Mann:
What the foe, Nio? Or you could also have some… Oxy, for you meat eaters, I would die if I took a bite of that just so you would know. But the rest of you probably love this stuff. Hopefully there’s at least one vegan person here and at least one vegan this year, but…
Mike Mann:
No.
Mike Mann:
It looks like they’ve taken all of God’s creatures and put them with noodles.
Speaker 2
Hmm, what do you know about that? That shit was nasty. Okay.
Mike Mann:
This is better. Phonio, well, I have to admit that the non -vegetarian stuff looks much better, but I wouldn’t eat it. This I might actually eat. Let’s see what this guy is. Butternut squash and chickpea curry.
Mike Mann:
I would eat that, but I would put a massive amount of spices on it and some potato chips and a capon and Coke. What can I tell you? Okay. So back to whatever we were doing here. Supergrain is the name on the list, I believe.
Mike Mann:
Bing. Yeah, coffee, huh? Yeah, supergrain, okay. So we’re still doing supergrain. Kino has a supergrain, but now we know Phonio competes and that he’ll be the coolest person in town because he’ll be the only person that’s ever heard of it.
Mike Mann:
Okay, citrusy supergrain salad. Sorry, meat eaters, this isn’t gonna work for you. Ooh, la -la, I think I might actually eat that guy. That looks pretty good. Yeah, and I put a lot of Tabasco sauce and black pepper on it and maybe some tofu.
Speaker 2
I have myself a yummy little lunch.
Mike Mann:
Okay, next point of order. Super grain is a really cool name. It has a lot of hits, whether you spell it as one word or two words. It’s phonio, it’s amaranth. Oh, we have another one. Kinoa, amaranth.
Mike Mann:
Barley, Barley’s old school, sour gum. Look how many super grains there are. I guess like super food, super grain, heard the word super food. So these super grains are super foods. And I’d say just because of that expression super makes it extra valuable.
Mike Mann:
So this is very valuable, I would say. Supergreen .com is very valuable. It is worth $30 ,000. Super. Brain .com. And I deserve a commission, of course. But…
Mike Mann:
Okay, 20 plus and call it a day. Okay.
Mike Mann:
That was a very good domain. Congratulations to everyone’s that. And I guess I’m just a domain appraiser. Nobody has any other questions. You know, I know all kinds of cool stuff about charity, music, business, web development, all kinds of cool stuff.
Mike Mann:
I’m just your domain person. So we’re gonna do chickenrolls .com. I’m running over my hour because we’re having so much fun. Chickenrolls .com, then we have yoga for anybody. We did SuperBrain. Okay, so we go to Google, everything’s always in quotes.
Mike Mann:
And we’re just doing some basic research, nothing that exciting. Again, I have better data on my internal system, but these domains aren’t in my internal system. So there’s nothing I can do about that.
Mike Mann:
I would have to turn over the DNS, the main name service for months in order to gather the data to give a real appraisal. So I’m just doing my manual Google appraisal. So it’s rather rough, but these things look really cute.
Mike Mann:
I would never ever eat that for the record unless you put some tofu in it and got rid of the chicken. This one I would eat with tofu, looks like a rice roll.
Speaker 2
So.
Mike Mann:
Anybody who’s in California or in Los Angeles, this is your place. This is the good vegetarian. See that? That thing is vegetarian. See that? It looks better than that meat stuff we saw. All vegetarian.
Mike Mann:
And right across the street from that in Los Angeles and Santa Monica, see that Thai vegan? Is that awesome? Showing you guys what to do.
Mike Mann:
Mmm, mmm, mmm.
Mike Mann:
See that? Yum, me. See that? All vegan. Well, I don’t know if it’s all vegan, actually. There’s some butter and cheese in there, but it’s all vegetarian. See what it says? Vegetarian and vegan. So again, it has some cheese and butter, but it’s pretty darn vegetarian -ish.
Mike Mann:
Somosa house, Thai vegan. You are jamming it out. Plus there’s coffee shops all over there. If you’re a domainer, you might need to go to the weed shops on that street. Okay, so, of course I’m totally lost because I need some samosas.
Mike Mann:
What charities? Very good. Thank you, Jen. Gonna get off domains for a second. So for a background about me, we go to micman .com, which has a copy of my book that you can download for free. Get a copy at Amazon for cheap.
Mike Mann:
There’s videos. Here’s information about my charities. These are the charities we helped last year, my team and I, and we do it through this thing called Make Change Trust. So our website, makechange .com, helping nonprofits make change in South Florida.
Mike Mann:
You can see what we’re doing here. We’re all about. This is my real work, is this charity work. I run these businesses to make money, to build my charities. And I keep some of it for a luxurious lifestyle, to the best of my ability.
Mike Mann:
Usually I’m totally broke, but that’s another story. So this is my charity work. And I have some help from some really smart people. You can see these awesome charities that we helped. Right now we’re focusing on South Florida.
Mike Mann:
The beginning of 2019, I still was giving money to other charities that were not in South Florida. So you can see Chesapeake Bay Foundation and Doctors Without Borders, I’m still related to. I still work with.
Mike Mann:
I’m really into anti -guns, preventing gun violence. The Brady Center, James Brady was shot standing next to Ronald Reagan in Washington, DC, long time ago. I’ve seen him before, you know, in person.
Mike Mann:
And I’ve seen his wife, I think Sarah Brady runs this Brady Center. Then we have a lot of stuff related to education. We have Bite Back as a charity in Washington, DC where I was the first chairman of the board a long time ago.
Mike Mann:
We built training centers, computer training centers to help people get jobs. We help them write resumes, help them get nice clothes. They’re in churches and community centers in Washington, DC and the inner city.
Mike Mann:
It’s an awesome program. It’s still there. They actually got a million dollar grant recently to help perpetuate the work. So I was the first chairman of the board of Bite Back in DC. But again, now we’re focused on Florida.
Mike Mann:
If you remember Parkland is where that violence occurred. The shooting in Parkland at Marjorie Stoneham Douglas High School. So you can see a lot of this stuff is the stuff in South Florida, women at the well, soup kitchen, youth automotive training, women of tomorrow, folk return police, athletic league, various Jewish charities, Jewish education center, Jewish Federation, Islamic Center of Bokeh, Junior League of Bokeh.
Mike Mann:
I hired a gentleman recently to work with me who’s now doing very heavy vetting of the charities we support. And we’re doing more work. We’re gonna mentor them. We’re gonna help build their web experiences.
Mike Mann:
We’re gonna help them with fundraising. And then we’re documenting and explaining everything we do in order to export it to other communities. So we’re trying to encompass South Florida. You can see I’ve touched on a lot of South Florida charities here.
Mike Mann:
Surfers for Autism, Dan Marino Foundation, Boys and Girls Clubs, Cystic Fibrosis Foundation is very close to my heart, personally. And again, homelessness is something I’ve worked on for a long time.
Mike Mann:
Gumbo Limbo Nature Center is the coolest place where they help injured turtles and marine life. It’s a fabulous place to come visit if you’re near Bokeh. Just your information, in DC, there’s the Holocaust Museum that was inaugurated, whatever the word is, about 20 years ago.
Mike Mann:
And one of my relatives, one of my great uncles, donated like a million dollars to the Holocaust Museum. So I was in like the second row there watching Bill Clinton inaugurate the Holocaust Museum. This is a museum in Florida, it’s a different one.
Mike Mann:
So then again, I’m focusing on South Florida. Just go to miceman .com slash charity, or you can go to the actual charity itself, make change trust. You need to put more information on here. It’s kind of boring -ish, but in any case, thank you, Jen, for helping us out here.
Mike Mann:
This has a lot of the same information. Let’s see, I’m gonna look, I’m gonna keep doing domains unless somebody had some other question. Okay, how involved am I with SEO .com? I mean, Alexandra, the young lady was on for the first half of this broadcast, as the president of SEO .com, and she does almost all the work.
Mike Mann:
I consult with her and refer business to her, I’m her client, because Domain Market, my other company is a customer of my company SEO .com, but I don’t really work at SEO .com hardly. I help with a little bit of recruiting and management, but not very much.
Mike Mann:
And I do run Domain Market .com full time with my team, and it’s a lot of really hard work, as you can imagine. Let’s see, I did coffee, we’re gonna try yoga for anybody. Oh wait, chicken rolls, I don’t think I finished, actually, did I?
Mike Mann:
I didn’t finish chicken rolls. We’re gonna do chicken rolls, and yoga for anybody. So first of all, respect to yoga. This dude is my mom’s husband, technically my stepfather. This is my stepfather, this guy.
Mike Mann:
He’s a disciple of Mr. Iangar, who is the founder of the Iangar Method of Yoga in India. Mr. Iangar died at 95 years old a few years ago. I met Mr. Iangar before, sat next to him at dinner. But in any case, this dude’s my stepfather, and this is my mom.
Mike Mann:
Thank you. Don’t get me started.
Speaker 2
So anyway.
Mike Mann:
You’ll go for anybody.
Speaker 2
I’ll see you.
Mike Mann:
This is an old friend of mine who’s a disciple of my stepfather. I don’t know if some of you might have met her before, Amy. I know a lot of yogis, as you can see. So in any case, yoga for anybody has a lot of hits in Google, as long as you put it in quotes to get an exact hit.
Mike Mann:
But I don’t think it really has that many, millions too many. Google has been spitting out a lot of bad data recently. This does actually look super popular. And I think the point is people are scared to do yoga because they think it’s not about them.
Mike Mann:
You know, they think it’s only for people that are good athletes, which very few people are really good athletes. So, you know, the practitioners, the teachers of yoga, in many cases, want people to know that everybody’s welcome.
Mike Mann:
So this case, it looks like in New Jersey, there’s an explicit company called Yoga for Anybody, most likely. So anyway, we’re going to go to images. Notice how Google changed now it has 314 results. That’s a big difference in a million results.
Mike Mann:
So again, it confuses me as to the value of the domain. But we’re going to go into here and we see that there’s a, like a tape or video called Yoga for Anybody. And, you know, this one’s kind of hard to do a praise.
Mike Mann:
If it was in my internal system, I would have more information to appraise it. Yoga is a big thing. That name’s pretty cool. It’s a little bit long. There aren’t really a lot of matches in Google. That one million was no good number.
Mike Mann:
So the answer is Yoga for Anybody is worth about 3 ,000 bucks.
Mike Mann:
3000 is yoga for anybody .com.
Mike Mann:
Okay, let’s see, did we have another domain? I told somebody we were gonna do here. We already did Supergrain. We’re gonna do, we did Coffee thing, we did yoga. Oh, Chicken Rolls, I was in the middle of, in being a vegetarian, I’m not really into Chicken Rolls, but we’re gonna pretend they’re tofu rolls and get back to the prison.
Mike Mann:
Okay, so Chicken Rolls, this is a very popular thing. I’ve never had one in my life. I haven’t had chicken when I was young.
Speaker 2
But.
Mike Mann:
I’ve never had a chicken roll. I don’t even know if I’ve ever even heard of a chicken roll. Heard of a lobster roll. I’ve never had one of those either. I’ve never eaten most of the things that most of you probably have.
Mike Mann:
I’ve tried a lot of it when I was young, but these things I’ve definitely never tried in my life, whatever the heck that is. That’s a chicken roll, obviously. Everyone looks different, so there’s no standard.
Mike Mann:
This one almost looks vegetarian.
Speaker 2
And so I would eat one of those and take the chicken out.
Mike Mann:
Yeah, as far as what it’s worth, there’s a domain name though. It’s like, how many people actually sell chicken rolls? Do they call their company chicken rolls? You see the word chicken rolls, but what you’re really looking for is companies and brands and logos, things that trade under the expression chicken rolls, not just some random food product.
Mike Mann:
But on the other hand, this random food product has a lot of hits and a lot of activity and a lot of people make these food rolls. So the domain has some value, probably not very much because it’s not really brandable as anything in particular.
Mike Mann:
So therefore, my antiques roadshow appraisal for chicken rolls is $1 ,000.
Mike Mann:
is maybe $2 ,000 for chicken rolls .com. Thank you.
Mike Mann:
Okay, everybody cares about domains, so I’m focusing on this. Best way to create, oh, here we go. What is the best way to create a self -sustaining charity that has a consistent large flip cash to donate each month?
Mike Mann:
Well, okay, first of all, a charity is in the United States is a 501C3 essentially, unless you’re a foundation or some other form, but the basic structure of a charity is a 501C3 charity, which means it’s a nonprofit, and the people operating it have to follow strict guidelines, be audited regularly, not waste the money on their own personal edifications, et cetera.
Mike Mann:
So you have to apply for that. And there used to be fraud in some of it, and really the charity community’s gotten a terrible reputation because while the vast majority of the people commit no fraud, the ones that do sour the whole industry and cause fewer donations.
Mike Mann:
So in any event, you can’t really build a charity properly without getting this 501C3 certificate from the US government. It used to be medium hard, now it’s very hard, and it costs them money. So basically you probably need $20 ,000, $30 ,000, a good lawyer, a great plan and documentation, and I’m just guessing a year or two to get approved and call them back.
Mike Mann:
At this point it’s like getting a trademark, you have to apply to the government, fill out a bunch of forms, wait, reply, on and on. It’s similar to getting a 501C3. So then you are a charity, self -sustaining charity.
Mike Mann:
Again, charities are allowed to have a financial model, they’re allowed to sell stuff, they’re just not allowed to profit from it. So again, you could conceptually, again, sell, whatever, depends what your charity is.
Mike Mann:
I mean, you didn’t tell me what kind of charity. So if you tell me, that can be more specific. Large flow of cash to donate each month. Well, again, if you’re a charity, you’re receiving donations and helping other people.
Mike Mann:
If you’re a foundation or a donor -advised fund is what I am, you’re giving money away. If you run a charity, I used to run a charity, grassroots .org, you’re trying to receive money. So I don’t know if that helped answer any of your questions, but I’m gonna keep jumping around here.
Mike Mann:
You go 40 years back in time, what would you advise your younger self? Well, I would say the day that they release .coms, buy all the best ones and keep them for 40 years. So if you did that, today you would own hundreds and, you know, you could own a main name, so you’d be a billionaire, right?
Mike Mann:
And also you could probably buy Google stock and Microsoft stock and some real estate. You could see what ladies aged well, they decide to have babies with them, kidding. What else would I advise my younger self?
Mike Mann:
Don’t trust anybody, sorry to say. Although some people are trustable, you don’t know which ones. So you’re safer not trusting anybody. What are my goals for future live streams? Well, I really wanna add value, so I need to figure out, I wanna get more viewers, I mean, I wanna figure out like how come some people in the world have tens of thousands and hundreds of thousands of viewers?
Mike Mann:
Like, again, this is my first one, so I’m not worried about it, but I need to figure out a sustainable audience. What I’m trying to do is actually change the world. So what I’m trying to get you guys to do is follow my ideas and processes, make millions of dollars and be leaders of the charity world.
Speaker 2
in
Mike Mann:
come back and tell people what you did and how you did it.
Speaker 2
I mean, it’s any sense. So,
Mike Mann:
Let’s see what went on here on these domains or if I had any other questions I might have missed. Definitely a party. What charity, super green. Let me get back to this. I’ll do one more domain. You guys can ask other questions too, but I have a socio expert and I already ran 20 minutes over, so I’m probably gonna let you guys go soon, but you’re welcome to ask whatever questions you want in the interim.
Mike Mann:
So, Hasrat, you have a socio expert. I’m gonna appraise this and again, I’m trying to teach you guys how to do your own appraisals. Even though I’m doing the appraisals for you, but I’m just trying to teach you what I’m looking at.
Mike Mann:
I’m looking at images, I’m putting everything in quotes. I’m purposely using Boolean, quotes are Boolean, plus, minus, et cetera. As a Boolean operator in Google, you can look at, Google has an advanced search that you can look on for more information.
Mike Mann:
Look on Google help. So here we have socio expert, there’s a Sandhya socio expert. We’ll check this guy out. This one’s socio expert. This one’s socio expert. So, I guess that means they’re sociologists.
Mike Mann:
And it seems to me maybe it’s a thing from India because the person who asked and these results. Socio expert, Sandhya socio expert. Seems to be all Sandhya. I don’t even know what Sandhya means.
Speaker 2
S -A -N -D -H -Y -A. So I fill that up.
Mike Mann:
You can try it.
Mike Mann:
Hinduism. So it’s a Hindu expression. A person, a Hindu name person. It’s one particular lady. Thank you. This seems to be the main person who would be interested in this domain potentially. So, as you’re an expert, you gotta look at the dates, January 25th, it’s pretty old.
Mike Mann:
There’s no content there. This thing’s been abandoned. And they’re using a GTLD. I always charge people.
Speaker 2
if they use a GTLD, punish them, make sure they don’t do it.
Mike Mann:
again. You’re smart partner in the online world. You’re not that smart because you don’t own a good domain. So how do you associate your client or customer? So this name is pretty cool. It’s kind of random sounding but it does have some people that are interested in it and definitely seem to apply to India mostly.
Mike Mann:
It’s 47 here but again you have to click here repeat with the omitted results. Then you see 6 ,000 still not that many hits. 6 ,000 isn’t very many in the world of Google that has millions and billions of potential results.
Mike Mann:
Again you have to go back down to the bottom where it says repeat with omitted results. You have 2700 not very many. So the answer is kind of cool. There aren’t very many people that are interested in it though and it’s worth 3 ,000 bucks.
Mike Mann:
What else can I
Speaker 2
I tell you.
Mike Mann:
Socio expert. Spell it right or else I’ll be talking about a different domain. Socioexpert .com is
Speaker 2
about 하지만
Mike Mann:
around $3 ,000.
Mike Mann:
Okay, this is awesome. Thank you guys so much. What questions do you have before we bail out on you? Let’s see, can we list our domain names on domain market and have you broker them for us? No, but I wish you could because I don’t have the technology set up, I don’t have the staff set up.
Mike Mann:
It’s on our list of things to do, which is the world’s biggest list. So unfortunately, I need to hire more people and take more time before I get to listing domains on domain market. And we do appraisals at, if you want your domains appraised outside of this venue, you need to go to accurateappraisals .com.
Speaker 2
Let’s see here. I take the question, the show stops. What? Christine says, if she takes the question, the show stops, I don’t know what that means. Is that accurate?
Mike Mann:
Maybe on her screen for a second. Well, did I miss anything exciting? Does anybody have anything else they wanna talk about or any questions? Because otherwise, I’m gonna let you guys go have some coffee and have a nice day.
Mike Mann:
Okay, awesome. Well, I really appreciate everybody who joined me today for my first live stream and thank you Alexandra who was with us earlier. And you guys are awesome. My favorite genre, I like Seinfeld and Curb Your Enthusiasm and Sopranos.
Mike Mann:
It’s not things that aren’t here anymore. Mesh. all in the family, good old fashioned stuff, Reece Company, and the housewives, I wouldn’t say I like it, but I’m fascinated by the way people behave. How many good domain names are still available?
Speaker 2
Well.
Mike Mann:
There’s millions and millions and millions available, but you have to pay a lot of money for them. If you’re saying available for registration, I mean the software and the people have exhausted them.
Mike Mann:
So there’s none that are worth more than 100 bucks that you can buy for 10 bucks other than super exceptional luck. But there’s an unlimited number of potential domains because it’s just combinations of letters up to 26 letters.
Mike Mann:
You can use hyphens. That’s just in the comm space. There’s endless millions of potential names, 99% of which have no value whatsoever. The ones with value have all been snapped up. But the best way to approach it, again, is to go to domainmarket .com, my company and my competitors.
Mike Mann:
In our case, there’s 300 ,000 domains. These are all great, great domains. In most cases, you don’t want to buy them. They’re expensive, whatever. The point being is if you have software or just time to do what I just did with the research, there’s 300 ,000 domains.
Mike Mann:
So 50 ,000 of them are underpriced by accident, plus you can negotiate through them. So buying domains that are great. There’s no such thing as a great domain that nobody ever thought of registering before.
Mike Mann:
So somebody owns all the great names. Now, if they’re being used, you can’t even get to them unless you pay a ton. So really, the golden egg is the great .com domains that are not being used right now that you can get for a good price that you can negotiate on.
Mike Mann:
They’re worth more than you paid today. They’ll keep going up in value. Plus, you can build stuff that’s very valuable on top of them and still sell them later. So there’s a great case for being made to buying .com domains that have already been registered by other people in our for sale and aren’t being used.
Mike Mann:
Just the best stuff, though. You don’t want to go down the quality ranking. You just want to buy the very best stuff. Should I try to sell executive search firms? Yes, you should try to sell it because if you’re competing with executive search firms online, I mean, you have hundreds of competitors.
Mike Mann:
It’s not that you can’t compete, but it would be much easier to sell it. But on the other hand, it’s plural. It has an S, so it’ll be harder to sell. If it was singular, you could sell it to a specific firm.
Mike Mann:
In this case, you have to sell it to another directory.
Mike Mann:
I can’t really answer if it’s a better idea to build it or sell it because it’s impossible to predict the profits either way. What’s my favorite genre? We answered that. Okay, good. Well, in that case, I’m gonna let you guys go because I’m a half an hour over my allotted time.
Mike Mann:
But it was a lot of fun and I hope everybody will come back next week and invite your friends so we can, you know, make the most of this experience, do some training, get into some charity ideas. I didn’t play music this time, but I’ll play music next time.
Mike Mann:
I need to figure out how to stream music in the background while we’re doing this as well. So, in any case, it’s been a lot of fun. You guys are awesome. And I hope you have a fabulous day. Thank you very much.
